Daily Insights
Sydney led the network with $10,684 net (48% of total), 192 orders.
Brisbane trailed at $2,288 net -- 4.7x gap to the top.
Network average order value: $44.45 across 505 orders.
Highest AOV: Sydney ($55.65). Lowest: Brisbane ($30.92).
Top earner: [LARGE] - [GB] -- $2,667.00 from 63 units.
Category mix: Gift Box (21%), Other (20%), Snacks (19%), Pre-Packed Sweets (18%), Bakery (9%).
Volume leader (Aloo Samosa, 269 units) differs from revenue leader ([LARGE] - [GB]) -- high-volume low-margin item worth watching.
MTD tracking behind target. Need $30,451/day to close the gap (currently $20,136/day).