Pure Desi
PURE DESI AUSTRALIA

DAILY SALES REPORT

23
April 2026
Thursday
Total Revenue
$16,996.19
376 orders
Net Sales
$15,635.17
AOV $41.58
Month to Date
$460,818.54
11,497 orders
Target Status
BEHIND
$29,308/day needed
Monthly Target Progress
Same month last year: $605,429.57 (K+S) -- Target: $665,972.53
Week-on-Week Store Comparison -- 23 Apr 2026
Sydney TOP
$8,299.91
$7,620.02 net -- 177 orders -- 49%
AOV $43.05
MTD: $215,580.77 net -- 4,875 orders
Kellyville
$4,322.80
$4,003.96 net -- 110 orders -- 26%
AOV $36.40
MTD: $130,640.96 net -- 3,900 orders
Melbourne
$2,201.95
$2,016.03 net -- 40 orders -- 13%
AOV $50.40
MTD: $58,128.79 net -- 1,319 orders
Brisbane
$2,171.53
$1,995.16 net -- 49 orders -- 13%
AOV $40.72
MTD: $56,468.02 net -- 1,403 orders
Financials -- 23 Apr 2026
Gross Sales $16,996.19
GST + Discounts + Refunds -$1,361.02
Net Sales $15,635.17
Net shown ex-GST. Square processing fees not reflected.
Payment Methods
Top Sellers -- by Revenue
#ItemUnitsRevenue
1 [LARGE] - [GB] 31 $1,321.00
2 Unknown 11 $1,016.23
3 [LRG] - [NB] - ESSENTIAL 25 $950.00
4 [SML] - [NB] - ESSENTIAL 46 $861.37
5 Aloo Samosa 238 $822.00
6 Puff Hot 167 $751.50
7 Ghee 10 Ltr 4 $560.00
8 [SML] - [NB] - PREMIUM 24 $522.63
9 [LRG] - [NB] - PREMIUM 11 $484.00
10 [SMALL] - [GB] 20 $480.00
Top Sellers -- by Volume
#ItemUnits
1 Aloo Samosa 238
2 Puff Hot 167
3 [SML] - [NB] - ESSENTIAL 46
4 CORRIANDER KULCHA 4PCS 44
5 [EXS] - [NB] - ESSENTIAL 42
Hot Food Top Sellers
#ItemUnitsRevenue
1 Pindi Channa - [LRG] 5 $190.00
2 Pav Bhaji Plate 7 $146.30
3 Pindi Channa Bhatura Plate 6 $125.40
4 Paneer Bhurji - [LRG] 3 $114.00
5 Tandoori Momo 6 PCS 6 $95.40
Categories -- by Revenue
Sweet Modifiers -- Est. Weight (280 box sales)
Missing Modifier Selections -- 2 transactions
These box sales had no sweet modifiers attached. Demand data for these transactions is incomplete.
Store Time Item Qty Order Total Receipt
Kellyville 3:11 PM Gift Box (Extra) 1 $181.92 View
Brisbane 5:04 PM [LRG] - [NB] - ESSENTIAL 1 $101.00 View
Daily Insights
Sydney led the network with $7,620 net (49% of total), 177 orders.
Brisbane trailed at $1,995 net -- 3.8x gap to the top.
Network average order value: $41.58 across 376 orders.
Highest AOV: Melbourne ($50.40). Lowest: Kellyville ($36.40).
Top earner: [LARGE] - [GB] -- $1,321.00 from 31 units.
Category mix: Other (20%), Snacks (20%), Pre-Packed Sweets (18%), Gift Box (14%), Sweets (7%).
Volume leader (Aloo Samosa, 238 units) differs from revenue leader ([LARGE] - [GB]) -- high-volume low-margin item worth watching.
MTD tracking behind target. Need $29,308/day to close the gap (currently $20,036/day).